cross the line. step out of the box.
get noticed.
reel
Political & Corporate Consulting ∙ Public Affairs ∙ Branding & Messaging
nothing typical
We create and execute radically different political and corporate campaigns. We cut through the white noise of today’s oversaturated media, utilizing humor, creative writing, and provocative campaigns. We are not typical, nor are our campaigns.
trey radel
With a background ranging from improv comedy to bareknuckle New York City politics, Trey and his Cross Step team create and execute highly unique persuasion campaigns. We win races, and we've won Pollie awards (the Oscars for political nerds).
philosophy
Every issue, every candidate, every piece of legislation, is a product.
Products must be branded, marketed, and sold.